Want to Be a Leader Who Truly Influences and Inspires?
- Tiffanie Fennell
- Apr 14
- 4 min read

What if I told you that leadership isn’t about authority—it’s about influence? The most impactful leaders don’t just give orders; they inspire, persuade, and create lasting impact. If you’re a business owner, a manager, or someone looking to step up as a leader, mastering the art of influence will transform the way people respond to you. In this blog, I’ll break down the key principles and strategies that will help you build real influence as a leader.
The Foundation of Influence
Influence starts with trust and credibility. People don’t follow titles—they follow individuals they respect. To build influence, focus on these three pillars:
1. Authenticity
People can sense insincerity a mile away. If you want influence, be real. Share your vision, own your mistakes, and be open about your values. Authentic leaders make deeper connections, and when you lead with authenticity, your team knows they can trust you. That trust becomes the foundation of your influence.
2. Expertise
You don’t need to be the smartest person in the room, but you should be knowledgeable in your field. Stay curious, keep learning, and prove that your insights are valuable. Read industry trends, attend conferences, and surround yourself with other experts. The more you know, the more confidence your team will have in your leadership.
3. Consistency
People trust leaders who are predictable in their values and actions. If you say one thing but do another, your influence will crumble. Show up consistently, and people will rely on your leadership. Whether it’s meeting deadlines, treating others with respect, or standing by your values, being consistent makes your leadership dependable. Imagine a coach who changes their approach every week—how would their team trust them? Consistency breeds confidence.
Strategies to Build Influence
Now that I’ve laid the foundation, let’s dive into five powerful ways to build influence and inspire others.
1. Active Listening
Great leaders listen more than they speak. When you truly hear people, you understand their needs and earn their trust. Ask questions, listen with intent, and make people feel valued. Instead of thinking about what you’re going to say next, focus on understanding the other person’s perspective. Summarize their points, ask clarifying questions, and show that their input matters.
2. Master the Art of Communication
The best leaders communicate clearly and persuasively. Whether it’s giving feedback, telling stories, or motivating a team, work on your ability to articulate ideas with confidence and clarity. Use strong storytelling techniques—paint a picture, use analogies, and simplify complex ideas so they resonate with your audience. Communication is the bridge between vision and action.
3. Lead by Example
People are influenced by actions, not words. If you want a team that’s accountable, hardworking, and innovative, be the first to embody those qualities. Your example sets the tone. If you expect punctuality, be on time. If you want a culture of feedback, openly accept and give constructive criticism. Your behavior becomes the model for your team.
4. Build Relationships
Relationships are the heart of influence. Invest time in getting to know your team, colleagues, and peers. Show empathy, support their growth, and create a culture of mutual respect. Influence isn’t about power—it’s about connection. When people feel genuinely valued and understood, they are more likely to trust and follow your leadership. Schedule regular one-on-one meetings, check in on personal and professional goals, and be a source of
encouragement.
5. Provide Value
Want people to listen to you? Give them something worth listening to. Solve problems, offer solutions, and provide insights that help others grow. When you add value, influence follows. Instead of focusing on what you can get, focus on what you can give—whether it’s mentorship, industry knowledge, or resources to help your team succeed. Influence is built through generosity, not control.
Actionable Takeaways
Influence isn’t built overnight—it’s developed through consistent actions. Here’s how you can start applying these principles today:
Self-assess: Ask yourself—am I authentic, knowledgeable, and consistent in my leadership? Identify areas where you can improve.
Practice active listening: Start implementing it in your next conversation. Pay close attention to what’s being said, and respond thoughtfully.
Lead by example: Pick one behavior you want to see in others and embody it yourself. If you want a culture of accountability, hold yourself accountable first.
Communicate with intention: The next time you present an idea, focus on clarity and impact. Avoid jargon, speak with confidence, and make your message resonate.
Build relationships: Take time this week to check in with a colleague or team member. Ask how they’re doing—not just professionally, but personally.
Conclusion: Step Up and Lead
The leaders who create the most influence aren’t born—they’re made. It’s time for you to step up and apply these principles in your own life. Influence isn’t about control; it’s about trust, expertise, and consistency. By mastering these skills, you’ll not only lead more effectively but also inspire those around you to grow and succeed.
What’s one leadership trait you’re working on right now? Drop a comment below—I’d love to hear your thoughts!
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